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This report has exclusive data on the top reasons customers don't complete online purchases, plus ways your store can stop abandoned carts.

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You may think that ecommerce stores are much easier to operate than brick and mortar locations, but managing an online store takes just as much effort. The advantage of ecommerce stores is the <a href="https://www.geckoboard.com/learn/dashboard-examples/business/ecommerce-dashboard-example/">digital nature of traffic makes tracking data much easier for ecommerce retailers</a>, as traffic, conversions, and more can all be measured accurately.To make sure you are using up-to-date, meaningful data, we will introduce you to ecommerce analytics dashboards, the features they will have, and essential metrics to track:<ul><li><a href="#dashboard-what-and-why">What an ecommerce analytics dashboard is and why you should use one</a></li><li><a href="#dashboard-key-characteristics">4 characteristics of any good ecommerce analytics dashboard</a></li><li><a href="#best-kpis-metrics">3 KPIs and metrics to display on your ecommerce analytics dashboard</a></li><li><a href="#set-up-on-google-analytics">How to set up your ecommerce analytics dashboard on Google Analytics</a></li><li><a href="#dashboard-templates">8 Google Analytics ecommerce dashboard templates to draw instant insights</a></li><li><a href="#set-up-on-google-sheets">How to set up your ecommerce analytics dashboard on Google Sheets</a></li></ul>An ecommerce analytics dashboard is an essential tool for any ecommerce store, allowing you to track and measure your performance and <a href="https://www.bolt.com/blog/ecommerce-checkout-best-practices/">draw meaningful insights from your data that lead to actionable changes</a>.

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